Larray is one of the two saving graces of Hype House, a reprieve amid the sea of white dudes with shaggy hair who are impossible to tell apart. Can I be famous for being talented is the real question.” “A million followers on TikTok doesn’t mean shit. “I’ve been doing social media for five years now. Basically everyone on Hype House seems to be lusting after that level of fame, including TikTok and YouTube star Larray, who appears as a regular on the Netflix show. Hudson isn’t the only notable influencer who outgrew Hype House–past members include TikTok’s reigning queen, Charli D’Amelio, and her sister Dixie, who have gone on to star in a Hulu reality series about their family, and Addison Rae, who’s been adopted into the Kardashian circle and has launched a half-baked music and acting career. The coolest move is to just go, ‘I can’t hear you!’” Beyoncé would never.) The series finds the brooding, vampire-obsessed eboy in the midst of making his debut album under Interscope Records and brazenly proclaiming, “My goal is to be fucking Beyoncé.” (Whether or not that’s a smart plan is up for debate he’s racked up over 100 million streams on Spotify, sure, but he’s also told while rehearsing for a live show, “You don’t actually need to sing. That’s because, frankly, Hudson got too famous. The plan was for that house to be an extension of Hype House, but as Petrou repeatedly reminds us, Hudson hasn’t held up his end of the deal because he never contributes content to the Hype House socials anymore. group before moving into his own mansion in Encino. The main perpetrator of all this, in Petrou’s eyes, is his Hype House co-founder Chase Hudson, aka Lil Huddy, who was once part of the O.G. At the same dinner, Petrou responds by pointing out, “Ninety percent of the most popular social media people don’t want to be social media people.” At a group dinner, one of the house’s fellow Generic White Guys vents about the 19-year-old beefcake, saying Hacker “hates” making content and the attention that comes with it–a claim later confirmed by Hacker himself, who’s grown frustrated with the demand for more shirtless selfies from his legions of increasingly obsessed fans, because all he wants to do is be a full-time streamer on Twitch. Take Vinnie Hacker, the newest member of Hype House, who admits he blew up on social media because of his barrage of “thirst traps,” which he’s since parlayed into a massive following on the livestreaming platform Twitch. The problem? None of them are having any fun. That’s the entire goal of Hype House, he claims, and he wants to see his friends go far and become famous while also encouraging them to “just have fun.” Petrou says he sees Hype House as a sort of Nickelodeon or Disney Channel–a launching pad for young stars to catapult into the mainstream, à la Ariana Grande and Selena Gomez, whom he names as examples of A-listers who have successfully landed that jump. As Petrou helpfully explains, the rent on the Moorpark, California, mansion–made notorious in a 2020 New York Times profile– is paid for by the brand deals they do on Hype House’s social media channels, and everyone in the house is expected to help out by contributing viral-worthy content.ġ3 Breakout TikTok Stars We Couldn’t Stop Watching in 2021, From Emily Mariko to Khaby Lame He calls himself the dad of the house, and he’s perpetually weathered, exhausted, and has had it up to here with his lazy friends who aren’t doing their part to keep Hype House afloat. The bitterest of them all is Petrou, the most stressed-out 22-year-old with a Rolls-Royce. Hype House is a show about a bunch of famous kids who hate what they do. It just doesn’t sound real.”īut over the course of Season 1’s eight mind-numbing episodes, it becomes increasingly clear that it’s not real–because the last thing any of these bona fide social media stars want to do is film any content at all. 7, “We have ten 20-year-olds living in a $5 million house together, filming content all day. And in a lot of ways, it is, as Hype House founder Thomas Petrou notes in an early episode of the series, out Jan. At first glance, Netflix’s new reality show Hype House–about a group of young, rich TikTok influencers who live together under one roof–may simply seem like The Real World with a ring light.
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